Employee Surveys

Important factors to consider when conducting employee surveys

Employee surveys are tools used by management to gather input on and measure employee engagement, morale, and performance.

What exactly is an employee survey?

An employee survey is a form of survey questionnaire used to gather comments and reviews, as well as to assess employee mood and morale, level of involvement, and achievement. Employee surveys are generally utilized by HR and management personnel of a business, to urge employees to comment on their positive and negative experiences without reluctance.

Important factors to consider when conducting employee surveys

1. Define survey objectives.

What do you hope to accomplish with your surveys? Do you want to know how engaged your employees are? Or any areas for development in your employee processes? You’re ready to go once you’ve discovered it. A survey with no purpose is useless to anyone. Begin by defining specific goals, and then proceed.

2. What are you attempting to quantify?

Set up the appropriate indicators for the data you want to collect. Determine what you should measure to improve with the end aim in mind. This will aid in the development of specific action plans, for improved results.

3. Maintain a framework

Some organizations do annual surveys, while others conduct them routinely. Define the frequency based on your needs and requirements. Determine how surveys will be conducted, whether function- or team-based, online, or offline, and create your questionnaires accordingly.

4. Make use of a survey instrument.

Using an online employee survey tool like QuestionPro Workforce is an excellent option. It is stable, has a library of hundreds of survey designs, and offers good customer service and training. The program will handle all the heavy lifting, such as scheduling questionnaires, collecting data, providing reports, and so on, leaving you with data and plenty of time to focus on your people operations.

5. Maintain their anonymity.

If employee surveys are genuinely anonymous, employees will provide honest and candid feedback. If they do not believe the surveys would be anonymous, they may be reluctant to provide you with any information. This could be due to manager fear, backlash during appraisals, and so forth.

To ensure that your employee surveys are anonymous, and that all employee data is safe and secure, use an employee survey software or platform.


1. Employee Engagement Survey

Employee engagement measures how enthusiastic and connected individuals are to their organization. It reflects how motivated employees are to go above and beyond for their organization, as well as how devoted they are to staying there.

2. Employee Experience Surveys

Survey employees throughout the employee lifecycle to learn more about their experiences at your organization.

  • Survey of Candidate Responses

While they may not be an employee yet, a candidate’s experience with your organization throughout the interview process is critical. This feedback can inform you how most candidates learned about your job vacancies, what piqued their interest in the role, and how they felt about the hiring process.

  • On-boarding Survey

First impressions matter, and your employees’ onboarding experience is no exception. These surveys are typically not anonymous, because the employee-specific answers might lead to in-depth discussion and action planning.

  • Exit Survey

Exit surveys can help you learn how employees in transition perceive your firm. You should look for a departure survey that provides information on why employees are leaving, where they are going, and how they felt while working for your organization.

3. Employee Effectiveness Surveys

Employee feedback surveys are designed to provide individuals with honest input that might help them define goals for future development. Employee effectiveness surveys provide individuals with direct and honest feedback from their colleagues. Rather than being used for performance review, this information allows the individual employee to understand where they thrive and where they need to improve.

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