Often, we share all the things that we, as business owners or leaders, care about when reporting on company goals or tactics.
We see employee’s eyes glaze over and tell ourselves that they don’t really care that much about the business strategy.
The issue is not that they don’t care, it is that they don’t see the connection or the “What’s In It for Me” (WIIFM).
For every state, country, or institution that must exist and continue to exist, there must also exist a form of governance. This is responsible for creating a system of policies and regulations that dictate the successful operations of the said state, country, or institution.
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